April Fools Day 2016 - A Round Up

Friday, 1 April 2016

How is it already April? I don't mind the time going by, but does it really need to go by so quickly! I can't believe we've had a third of 2016, it'll be Christmas again before we know it.

April the 1st ... well more specifically April fools is possibly the most fun day in the beauty calendar. I look forward to seeing all the crazy hoax posts from brands popping up in my social media all morning, so much so that I'm usually in more of a rush to get online and see what's going on.

As in previous years (see 2014 here and 2015 here), the beauty brands didn't disappoint, however it was great to see some other companies coming up with some hilarious ideas as well. Today's post is a summary of some of the April Fools posts that did the rounds this morning and I warn you, there were more than ever so this post is very picture heavy.

Beauty Brands

Barry M - Cupid Lips

Essence - Wild Animal Print Nail Polishes

Rimmel - Grow Your Own Brows

Soap & Glory - Sexy Mother Pucker Kaleido-Lips

MUA - Colour Changing Lipstick

Kiko - Mood Changing Lipstick

Ciate - Zig Zag Lip Liner Trend

Catrice - Bake Mix Packs

Butter London - Butter

Illamasqua - Troll Spray

Body Shop - Moon Dust Scrub

Superdrug - Moon Dust Moisturiser

Non-Beauty Brands

Nutella - Lipbalm


Cath Kidston - Floral Paint

Bulk Powders - Luminous Detox Series

IG Accounts

@narmai - Hand Pose Holder

@vickysdonuts - Donut Seeds

@tattydevine - Heat Sensitive Jewellery

@meltwithashley - Scent Delivery System

I loved the Rimmel, Illamasqua and Cath Kidston posts the most but Essence and MUA are close seconds. The number of offerings this year was incredible but it was sad that Models Own didn't post anything, they usually deliver a blinder.

So what do you think and which was your favourite?
Were there any other good April Fools posts that I missed?

If you're interested check back on 2014's and 2015's April Fools round up's to see some more silliness.

Hope you've all had a fun day,



  1. All of these were brilliant. I so wish the Cath Kidson paint was real haha x

    1. I agree Helen, I would have snapped them all up. There were quite a few people that believed that one too :) xx


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